The council has put forward Prescot and Huyton to benefit from up to £1 million investment from the Liverpool City Region Combined Authority’s £6m Town Centre Fund.
At its meeting on Friday, 26 July, the Combined Authority will be asked to approve up to £6 million – up to £1 million for each of its six local authorities – to support plans to revitalise town centres across the Liverpool City Region.
The Combined Authority agreed to commission the £6 million fund in October last year and since then the local authorities have been working up high-level investment programmes, identifying which town centres they wish to nominate, along with proposals for what they intend to do.
Those interventions include masterplan strategies, public realm improvements, physical and digital infrastructure, business support, town centre management and events and marketing activities.
The council’s plans include the potential for introducing a business grant offer, developing a Digital High Street offer, a shopfront support scheme and business training.
Steve Rotheram, Metro Mayor of the Liverpool City Region, said: “Our high streets were once the beating heart of our communities. But with the rise of new technologies and changing customer habits – they face a stark choice: modernisation or further decline.
“That is why we have introduced this £6 million fund – to reimagine and reshape what our town centres look like in the 21st century. By working with our local authorities we can take action to ensure they thrive over the next 20 years.
“We must ensure that every part of our region prospers – and that is why we’ve ensured each borough receives exactly the same amount from this fund.”
Councillor Tony Brennan, Cabinet Member for Regeneration and Economic Development, added “Developing our town centres is a key priority for the Council. We have just agreed a deal to buy Kirkby town centre in order to be in control and kick-start development there. Our plans for both Huyton and Prescot are progressing well but we have high ambitions for our town centres to be thriving for residents, businesses and visitors alike. This includes attracting and supporting more businesses into our town centres, upgrading our shop fronts and providing a varied and exciting events programme.”